What is Wikia Search?

Today at midnight Wikia Search alpha phase went live and I’m sure you’ve been seeing it covered on almost every media outlet in the industry.

For those of you who have no idea what Wikia Search is, in the internet marketing industry, some have been waiting over a year for this launch. Wikia Search is supposedly the future of search engines, a new competitor who will take on Google as its top competitor in search.

Wikia Search is a open source search engine where a community of people adds content just like the Wikipedia model. Wikia Search is headed by Wikipedia creator Jimmy Wales who promises in a few years or so Wikia Search will be a top competitor for Google.  Wales boasts Wikia Search will deliver much more relevant search results because the human power behind the search engine.

Today Wikia Search received many bad reviews on the day of its alpha launch. Much of this negative feedback was in part due to the hype leading up to this launch and the actual search engine lacking in content.

The Wikia Search team realizes the lack of content in this stage and offers the following statement on the about us page: “Wikia’s search engine concept is that of trusted user feedback from a community of users acting together in an open, transparent, public way. Of course, before we start, we have no user feedback data. So the results are pretty bad. But we expect them to improve rapidly in coming weeks, so please bookmark the site and return often.”

Of course my first search on this new engine was for “search engine optimization” I was shocked to see that all the sites listed were off the wall sites I had never heard about or foreign firms from India. I am not impressed; I did not see any of the leading well known firms represented, but I will give this new search engine time to grow before I completely loose all hope in its ability to become a major player in search.

One thing is pretty obvious with this launch of Wikia Search; Google can breathe a sigh of relieve, for a while anyway. It’s pretty clear this new search engine will not be competing with Google for a while.

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